VURSUS
VURSUS is a partnership bracelet and app designed to motivate young runners to sync with friends. Users can schedule runs or activate the bracelet through movement, with its glow indicating a partner's activity level. This feature fosters a sense of companionship or friendly competition when running solo.
The bracelet’s sleek, bangle-inspired design is easy to wear, avoiding traditional sports watch aesthetics, while its subtle glow adds a unique touch. The bright, branded packaging attracts the target audience and, upon opening, reveals the bracelet, charger, and instruction manual wrapped in the signature VURSUS track pattern.
